Paid ads management

You want ads that bring in business. That takes a plan, clean tracking, ads made for the placement and someone watching the numbers every week, so we run all four together on Meta, Google, TikTok and LinkedIn.

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Smartphone showing a paid social campaign dashboard with red spend and reach charts, on black

What you get

  • Plan: a strategy and campaign plan built around your business goals.
  • Set up: your ad account, pixel, conversion tracking and audiences on Meta, Google, TikTok and LinkedIn.
  • Create: ads designed and written for paid placement, with video and photography from Indirect Media Productions.
  • Run and report: weekly optimisation and testing, and a monthly report on what you spent, what each result cost and what it earned the business.
  • Included in Impact and Icon retainers, or run on its own.
  • Your own ad account and your own card: you pay the platforms directly, and you keep the data.

How we do it

  1. Plan

    Your goals, audiences, budget split and campaign plan, signed off by you.

  2. Set up

    Tracking first, so every rand is measured.

  3. Create

    Ads designed and written for each placement, with variations ready to test.

  4. Run and report

    Weekly optimisation and testing, then a monthly report in plain language with next month’s plan.

AI: platform AI handles delivery; we use AI for creative variations and analysis. Targeting and budget decisions are made by a person.

Common questions

Can we buy one part on its own?

We run ads as the full package, because results depend on the plan, the tracking, the creative and the weekly management working together.

Who pays the platforms?

You do, directly. We never front ad spend.

Can you make the ads too?

Yes. Indirect Media Productions creates video and photography made for the ad, and it’s part of every campaign.

What do you need from us?

Ad account access, your website or landing page, conversion goals, and brand assets.

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Digital enquiry

You’ll hear back from the Digital team within one working day.

  • vivo smartphone shot for the #ColoursOfSA campaign, photographed by Indirect Media
  • vivo smartphone shot for the #ColoursOfSA campaign, photographed by Indirect Media
  • vivo smartphone shot for the #ColoursOfSA campaign, photographed by Indirect Media
  • Jewellery portrait from the Red Dot shoot for Bellagio, photographed by Indirect Media
  • Model taking a selfie with a vivo smartphone on a yellow set, photographed by Indirect Media
  • Model with a vivo smartphone in a blue ball pit, photographed by Indirect Media
  • Guest with a BNG can on the red carpet at the BNG Awards, photographed by Indirect Media
  • Two guests with BNG cans on the red carpet at the BNG Awards, photographed by Indirect Media
  • Guests at the Motherkind photo wall, photographed by Indirect Media
  • Model holding a vivo smartphone on a yellow set, photographed by Indirect Media
  • BNG Mimosa can and glass at the brand bar at the BNG Awards, photographed by Indirect Media
  • Model with a vivo smartphone in a pink telephone booth, photographed by Indirect Media